Reducing customer churn - Smart Insights https://www.smartinsights.com/tag/reducing-customer-churn/ Digital Marketing > The Marketing Strategy Blog Fri, 13 Dec 2019 09:02:22 +0000 en-US hourly 1 4 ways to build trust with your new e-commerce customers https://www.smartinsights.com/ecommerce/4-ways-to-build-trust-with-your-new-e-commerce-customers/ https://www.smartinsights.com/ecommerce/4-ways-to-build-trust-with-your-new-e-commerce-customers/#respond Fri, 13 Dec 2019 09:00:00 +0000 https://www.smartinsights.com/?p=133071 Keeping new customers satisfied is compulsory if you are to have any chance of turning them into regular customers As an e-commerce business owner, you probably understand the important role that "trust" plays in converting first-time visitors into paying customers. …..

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How to build trust at every stage of the customer journey https://www.smartinsights.com/customer-relationship-management/e-crm-strategy/how-build-trust-every-stage-customer-journey/ https://www.smartinsights.com/customer-relationship-management/e-crm-strategy/how-build-trust-every-stage-customer-journey/#respond Wed, 12 Dec 2018 11:00:00 +0000 https://www.smartinsights.com/?p=128872 Learn how to transform uncertain prospects into brand advocates one step at a time Marketers often see the customer journey as a linear progression of four stages: Awareness Interest Consideration Purchase But there’s one important thing most of us tend …..

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17 unbeatable ideas to reduce churn rate https://www.smartinsights.com/traffic-building-strategy/integrated-marketing-communications/17-unbeatable-ideas-reduce-churn-rate/ https://www.smartinsights.com/traffic-building-strategy/integrated-marketing-communications/17-unbeatable-ideas-reduce-churn-rate/#comments Mon, 25 Jul 2016 10:00:00 +0000 http://www.smartinsights.com/?p=68601 Preventing churn is key to improving revenue For subscription-based businesses like SaaS companies, churn rate is a crucial metric that determines overall performance. Simply put, churn rate is the rate at which customers cut ties with your service during a …..

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An introduction to Customer Effort Score https://www.smartinsights.com/customer-relationship-management/customer-service-and-support/customer-satisfaction-measuremen/ https://www.smartinsights.com/customer-relationship-management/customer-service-and-support/customer-satisfaction-measuremen/#comments Thu, 05 Sep 2013 07:00:00 +0000 http://www.smartinsights.com/?p=26705 Customer satisfaction measurement approaches from BT and Henley Business School Customer effort score may be the new kid on the block, but just like other loyalty measurement tools such as Net Promoter Score (NPS) and Customer Satisfaction score (CSAT), it …..

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10 ways to reactivate your customer base https://www.smartinsights.com/customer-engagement/customer-engagement-strategy/10-ways-to-reactivate-your-customer-base/ https://www.smartinsights.com/customer-engagement/customer-engagement-strategy/10-ways-to-reactivate-your-customer-base/#comments Wed, 13 Mar 2013 14:30:38 +0000 http://www.smartinsights.com/?p=20780 Tips on keeping your online customers active One of the most fundamental lessons that every marketer learns during the first day on the job is that it costs around six to seven times more to acquire a new customer than …..

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