Marketing Dashboards - Smart Insights https://www.smartinsights.com/tag/marketing-dashboards/ Digital Marketing > The Marketing Strategy Blog Thu, 27 Jun 2019 09:34:51 +0000 en-US hourly 1 Dashboard design best practices to streamline operational reporting https://www.smartinsights.com/digital-marketing-strategy/dashboard-design-best-practices-streamline-operational-reporting/ https://www.smartinsights.com/digital-marketing-strategy/dashboard-design-best-practices-streamline-operational-reporting/#respond Wed, 14 Nov 2018 15:00:27 +0000 https://www.smartinsights.com/?p=127452 To execute operational reporting best practices, it is important, first, to get back to basics and remember the purpose of operational dashboards Operational dashboards help CEOs, department heads and frontline employees assess performance, spot trends and offer actionable insights based …..

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]]> https://www.smartinsights.com/digital-marketing-strategy/dashboard-design-best-practices-streamline-operational-reporting/feed/ 0 An example of setting up a Marketing Dashboard with actionable KPIs https://www.smartinsights.com/goal-setting-evaluation/goals-kpis/marketing-dashboard-example-aa08/ https://www.smartinsights.com/goal-setting-evaluation/goals-kpis/marketing-dashboard-example-aa08/#comments Fri, 09 Dec 2016 08:10:00 +0000 http://www.smartinsights.com/?p=43643 A case study example of applying the Smart Insights RACE framework to  measure customer engagement and marketing success You probably already use—or at least have thought about using—some form of marketing dashboard to track and manage your analog and digital …..

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]]> https://www.smartinsights.com/goal-setting-evaluation/goals-kpis/marketing-dashboard-example-aa08/feed/ 3 Marketing Measures That Matter https://www.smartinsights.com/goal-setting-evaluation/goals-kpis/marketing-measures-matter/ https://www.smartinsights.com/goal-setting-evaluation/goals-kpis/marketing-measures-matter/#respond Wed, 07 Dec 2016 15:45:00 +0000 http://www.smartinsights.com/?p=81532 Chart of the Day: An example of the 'Critical few' KPIs To coincide with the release of an enhancement to our RACE digital marketing dashboard, today's Chart of the Day isn't published research around digital marketing. Instead, it's what I think …..

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